Pella Windows and The Integer Group wanted to bolster the media surrounding Pella's premium Architecture Series windows by talking to a handful of the brand's favorite architects, builders and designers about how and why they do what they do.

We hit the road (and braved in elements in late fall and winter) to shoot architects in Chicago, Boston, Jackson Hole and Seattle to create this video series, which along with the digital site they were housed within, won multiple Addy Awards.