The Miami Design District is booming. Old buildings come down, new ones go up. Thanks to a partnership between the LVMH brands and the district, more than 100 new stores are slated to open in 2014-2015, making the Miami Design District the place where shopping, dinning, culture and fashion happen in South Florida.
The District recently underwent a major rebrand by London-based Made Thought and, this spring, created an extensive print ad campaign as a bit of a coming out party for their new look. They asked us for a short video to run as an advance teaser on their social networks to support the new-look campaign.